Tuesday 3 May 2011

Teaser Trailer And Theatrical Trailer

Teaser Trailer -
A teaser trailer, or just teaser, is a short trailer used to advertise an upcoming film, television program, video game or similar, usually released long in advance of the product, so as to "tease" the audience.
Teasers are also commonly used in advertising. The so-called teaser ad or teaser campaign typically consists of a series of small, cryptic, challenging advertisements which anticipate a large(r), full-blown campaign for a product launch or otherwise important event.


Theatrical trailer -
A trailer or preview is an advertisement for a feature film that will be exhibited in the future at a cinema. The term "trailer" comes from their having originally been shown at the end of a feature film screening.That practice did not last long, because patrons tended to leave the theater after the films ended, but the name has stuck. Trailers are now shown before the film (or the A movie in a double feature) begins.

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