Wednesday 4 May 2011

Analysing Teaser Trailers

The Hangover, Part 2


Analysing teaser trailers
Areas to Analysis

- Sound
- Shot types
- Mise-en-scene (lighting, costume, props, location, make-up, hair)
- Editing (transition, shot reverse shot, match on action)
- Representation (character)
- Length of each shot and number of shots used - Titles, credits, institutional references (film logos)
- Narrative (how are you being introduced to the narritative)
- Genre specific codes and conventions
- Length of trailer

Sound : There was music playing right from the beginning it was quite slow, and there is some dialogue to go with the scene. As the scene changes more music comes on which is slightly faster. Another scene begins and another new songs starts, throughout there is dialogue, this music starts off very slow and quiet and gets louder, with some pauses for dialogue. Another songs starts which doesn’t last for long it just changes with the different scenes. Another song starts to play which is louder and faster, it sounds more rock and roll, lots of dialogue throughout this music ends the trailer.
Shot types: The shots start off straight cuts then a few fading shots are used, but mainly straight cut shots because there are so many shots and they move quite quickly.
Mise-en-scene: The scene starts off at a restaurant and there are loads of people. The lighting is quite low. People are dressed up and they are all sat round tables. The next scene is inside some kind of house which the three main characters wake up in, again the lighting is quite low but this time they look quite rough and they are all trying to work out what has happened. There are lots more scenes of different places which they had previously visited. They don’t looked very smart or dressed up during these scenes. More characters come in during different locations with different props.
Editing:  There is a use of transitions between scenes which are usually there to provide tension for the audience. There is use of over the shoulder shots so you can see the facial expressions and reactions during a conversation. There is use of panning because then the audience can see things as they are moving. There is use of establishing shot which provides you with a long and wide shot so you can see the location. Match on action is used so the audience can see a movement continuing.
Representation: The characters are represented as laid back, funny, typical men which just want to have a good time, but when things go wrong they can get into a lot of trouble. There characters fit really well for a comedy. 
Genre: The genre of this film is comedy/Romance/Action

Analysis
The teaser trailer was 1 min 15 secs long and it gave away very little about the film. You only get introduced to the 3 main guys and you don't see many different shots. There is very little dialogue in this trailer and there are only 11 different shots in the teaser trailer.
     The full length trailer was 2 min 32 secs long and it gave away quite a lot of information about the film. It showed a lot of the main dramas that happen in the film and you get to know and meet a lot more characters. You also have a lot more dialogue which gives away information. There are quotes from companies which show you it is a good film. 


127 Hours




 The teaser trailer was 1 min 47 secs long and during that time there was a variety or short clips and jump cuts which moved fast to 'tease' you. It does not give too much information away because otherwise you would not feel as intreigued. The clips had been cut very short and there was not a lot of dialogue in this trailer.

    The full length trailer was 2 mins 41 secs long and during that time a lot more information and character was revealed. The clips are longer and there is a lot more dialogue and the shtos go a lot slower so you have more of a chance to take things in. You also get more of a feel of the movie and you also get to know a little more about the characters. There was also a mention of the director Danny Boyle, and also stamps of approval and awards. This makes the film look like a must-see so the audience will want to watch it.











Avatar


Areas to Analysis
- Sound
- Shot types
- Mise-en-scene (lighting, costume, props, location, make-up, hair)
- Editing (transition, shot reverse shot, match on action)
- Representation (character)
- Length of each shot and number of shots used
- Titles, credits, institutional references (film logos)
- Narrative (how are you being introduced to the narritative)
- Genre specific codes and conventions
- Length of trailer



Avatar Trailer
Length - 2:11


Number of shots : 60


Transitions: They began faded then straight cut. Each shot was longer and slower at the start to from a tension for the audience and then the shots got faster and they used straight cut transistions to create more of a build up.


Genre : Fantasy/Action/Sci-fi/Animation. It is about space and aliens and life on other planets and it is part animation. Typical codes and conventions for these genres are; chase scenes, weapons, spaceshapes, planets, human V alien, creatures, monsters. This is typical for a fanstasy/sci-fi.



Sound: There was tension building music throughout the teaser trailer and it got faster towards the end of the trailer. The lack of dialogue is what brings about the teasing of the trailer because dialogue would help the audience understand what is happening.


Shot types: Shots like; match on action, eyeline shot, graphic match point of veiw shot, pan, birds eye veiw, low angle shot, high angle shot, extreme close up, establishing shot.


Friends with benefits



Areas to Analysis
- Sound
- Shot types
- Mise-en-scene (lighting, costume, props, location, make-up, hair)
- Editing (transition, shot reverse shot, match on action)
- Representation (character)
- Length of each shot and number of shots used
- Titles, credits, institutional references (film logos)
- Narrative (how are you being introduced to the narritative)
- Genre specific codes and conventions
- Length of trailer

Analysis

- Different types of music throught, faster or slower depending on the shots and the scene type
- Length 2:39
- The length of the shots are quite short
- There are lots of over the shoulder shots and then close ups to show facial expressions and stuff
- The mise en scene is set in Hollywood in America, the lighting varies from daylight to night time and each scene has different lighting appropriate for the scene. Costumes are casual clothing which is comtempary and modern. This shows that it was filmed during 2011 because the use of language ,costumes and settings are all modern and up to date

- The narrative is right at the begginning of the trailer so you are intoduced to it right away
- There are two main characters and you are introuduced to them right from the start so the audience then is familiar with them
- The genre of this film is romantic comedy. You know this because there are many genre specific codes and conventions i.e; there is an on-going romance between the main characters, this relationship has many ups and downs to create tension and excitement, it is also a comedy because there is dry humour and funny characters to create this comedy
- There a titles and credits throughout the trailer, introducing characters and subtitles, this helps the audience to understand

The amazing Spider Man

Areas to Analysis
- Sound
- Shot types
- Mise-en-scene (lighting, costume, props, location, make-up, hair)
- Editing (transition, shot reverse shot, match on action)
- Representation (character)
- Length of each shot and number of shots used
- Titles, credits, institutional references (film logos)
- Narrative (how are you being introduced to the narritative)
- Genre specific codes and conventions
- Length of trailer

Analysis

- The length of the trailer is 2:21
- The opening shot is an establishing shot of New York, of all of the buildings at night, it then goes to a scene inside a house with family which i showing you information you will need to know for the rest of the film
- The shot types are fading slowly at the beginning, over the shoulder, close ups, zoom, dolly, the shots tyhen start speeding up due to the trailer building up more tension and excitement, then you see 40 seconds of a point of veiw shot, so the audience can feel included by seeing through the characters eyes

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